EMAIL + CRM + B2B GROWTH
Clear campaigns. Organised data. Better commercial conversations across EMEA/DACH and LATAM.
REAL CASE 01 — ECOVIS
CHALLENGE
Launch a paid information service the company had never offered.
ACTION
Turn a technical fiscal topic into a clear Mailchimp invitation and coordinate the campaign from idea to delivery.
RESULT
Thirty people paid and attended.
LEARNING
Useful email starts with a real customer question—not with a send button.
✦ EMAIL CAMPAIGNS
Messages people can understand and act on.
✦ CRM DATABASE CARE
One year of hands-on HubSpot database use; no advanced-workflow claim.
✦ MARKETING ↔ SALES
Campaign context, incoming leads and follow-up treated as one journey.
✦ EUROPE ↔ LATAM
Professional experience across Peru and Germany.
PRACTICE LAB — NEXORIA
⚑ FICTIONAL COMPANY · PORTFOLIO EXERCISE
Not an employer, client or real commercial result.
A B2B customer-journey exercise exploring awareness → information → CRM stage → sales conversation. It demonstrates touchpoint structure, information-gap thinking and marketing-to-sales handover logic.
TOOLKIT
MAILCHIMP · 2 years across 2 companies
HUBSPOT · 1 year, CRM database use
HUBSPOT MARKETING HUB SOFTWARE · Certified
SEMRUSH AI-POWERED MARKETER · Certified
SPANISH · Native
ENGLISH · Professional, IELTS
GERMAN · A1, telc
WORK AUTHORISATION · Unrestricted; no sponsorship required
BUILDING THE NEXT LAYER
Moving from campaign execution and CRM database work toward stronger lifecycle and customer-journey practice—one transparent exercise at a time.
LET’S MAKE THE NEXT CUSTOMER STEP CLEARER
Looking for a thoughtful CRM, email or marketing coordinator who connects communication, data and commercial context? Let’s talk.
30 · PAID ATTENDEES
A new paid fiscal-information event promoted through Mailchimp at Ecovis.